by Will Bodansky | Jul 18, 2025 | B2B, Sales
AI Signal Detection in Sales Data: Is Your Sales Data Talking Behind Your Back? Ever had that moment when you’re looking for your phone…while talking on it? Or hunting for your glasses when they’re sitting on top of your head? We all miss obvious...
by Will Bodansky | May 5, 2025 | B2B, Sales
AI vs. Human Sales Reps: Finding the Perfect Balance Let’s settle this once and for all: robots are NOT coming for your sales job. Well, at least not the good parts of it. The debate about AI versus human sales reps has gotten pretty heated. One side says AI...
by Will Bodansky | Aug 19, 2024 | B2B, Sales
The Ultimate Guide to GTM Strategies: Lessons from Slack, Tesla and Apple Slack was once the fastest growing software in the world. Tesla has a market cap three times greater than Toyota but sold 12% of the cars that Toyota did in 2023. Apple changed the mobile phone...
by Will Bodansky | Mar 31, 2024 | B2B, Data, Sales
Unlocking AI Sales Automation with Salesforce Einstein, Microsoft Dynamics AI, and HubSpot ChatSpot.AI Salesforce Einstein is the most comprehensive AI sales automation tool, but my favourite is Hubspot ChatSpot.AI. It really does feel like your own sales assistant....
by Will Bodansky | Feb 8, 2024 | B2B, Data, Email Marketing
Mastering Lead Generation on a Budget: Apollo’s Game-Changing Approach Apollo provides a cheap and great way to boost your lead generation if you are on a budget. In the fast-paced world of digital marketing, lead generation is the backbone of any successful...